So maybe you've heard of the the Westboro Baptist Church (WBC). You know, the d-bags who picket the funerals of everyone from fallen soldiers to...
A Brief History of Social Media Marketing
[caption id="" align="alignright" width="240" caption="Credit: 4PIZON"][/caption] Imagine what the world of advertising or public relations would be like if TV disappeared tomorrow... You see, both...
Being Brand Aware
When speaking with a journalist, choose your words carefully. -- Walker Lamond [caption id="" align="alignright" width="240" caption="Credit: 999""][/caption] When you're building a brand, you have...
Talking ‘Bout My Nomination
So Profectio.com is having a contest for Canada's Most Influential Men in Social Media. I was nominated along with 60 or so other dudes. Well,...
Cocktail Party Marketing
Convincing clients of the benefits of blogging can be tough enough, but something I've always found even more challenging once I've sold them on blogging,...