Ever consider what it’d be like to give up your smartphone? Me neither, but when I forced to, I learned a few things about myself and the people around me.
Content is an Investment in Infrastructure
There’s certainly no shortage of adages, slogans, or idioms about content marketing, why it’s the bee’s knees, and why your business should be doing it. But the truth is that if you’re not investing in content, then you’re not investing in your business’s infrastructure and its growth.
I’ll be Guest Lecturing (again) at McGill University
[caption id="attachment_7648" align="alignright" width="200"] McGill School of Continuing Studies[/caption] For the 3rd time, I've been invited to guest lecture at McGill University's School of Continuing Studies. And...
4 Things I (Re)Learned About Content Marketing Writing for a Newspaper
I’ve been writing for a relatively long time. Like, close-to-15-years-a-long-time. First for student papers, then for print magazines, and since then for countless blogs and...
Some More Perspective
[caption id="attachment_3409" align="alignright" width="300"] Credit: Shane Potvin[/caption] Today was Remembrance Day (which means something to me), and while I was thinking about that last night,...