Whatever “it” is, Monty Python seems to have it by the short hairs. I came across this on Johnnie Moore’s blog (who found it on Geoff Jones’ blog). First, the strategy it is exemplar of an established media brand rolling with a fury of punches it can’t deflect. Second, the content is perfectly formated for the web video consumption patterns. Finally, the strategy has a revenue stream component. Now how many video bloggers can claim that they “get” all three of those — especially the last one?
Mainstream Media 1, User Generated New Media Free Hippy Love 0.